
How To Print Custom Labels: Everything You Need To Stand-Out
Ever wish your products had that extra something to stand out on the shelf? Or maybe you want those homemade treats to feel super special? The secret ingredient is custom labels!
They add a touch of polish, make your brand memorable, and can even make everyday tasks more fun. Avery Products makes it surprisingly easy to get the perfect labels.
This guide will show you how to design and print custom labels that look like a pro did them – no design skills required. Get ready to say goodbye to boring and hello to labels that make a statement!

Understanding Label Printing
Before we dive into design, let's cover the basics. What is label printing? Label printing involves using a printer to transfer ink or toner onto a specific label material.
It might seem straightforward, but it's important to understand the different methods and label materials available to guarantee the best results for your project.
The two most common methods for label printing are:
- Inkjet: Inkjet printers use tiny nozzles to spray droplets of liquid ink onto the label material. They're generally affordable and excellent for printing vibrant colours and detailed graphics.
- Laser: Laser printers use a laser and toner powder to create durable labels. They're ideal for high-volume printing, sharp text, and labels that need to withstand smudging or fading.
The next key to getting great custom labels is choosing the right materials.
Avery has a big selection to fit any need, including:
- White: The classic and versatile choice for most labelling needs.
- Clear: Create a seamless look on your products or packaging.
- Heavy-duty: Withstand tough conditions, making them perfect for outdoor use or products that need extra protection.
- Kraft brown: Add a natural, earthy feel to your labels.
- Coloured: Make a statement with a pop of colour that complements your brand or design.
- Metallic: Add a touch of elegance and shine to your labels.
- Removable: Perfect for temporary labelling or where easy removal is needed.
- Eco-friendly : Sustainable option made with recycled materials.

Designing Your Custom Labels
Ready to unleash your inner designer? Avery's Design & Print software makes it super simple to create labels that represent your style, whether you're a branding pro or just starting out.
Let's walk through how it works:
- Head to Avery Design & Print
- Pick your base: We've got tons of pre-designed templates to give you a head start, or you can go completely custom with a blank label. If you have specific Avery labels in mind, search by the product number to find the perfect template match.
- Make it yours: It's time to get creative! Add your own text, drop in your logo, change up colours and fonts, and explore their library of fun graphics until your label looks exactly how you envisioned it.
Tips for Awesome Designs
- Keep it consistent: Make sure your label fits with the rest of your brand's look and feel.
- Easy to read: No squinting allowed! Keep your important info bold and clear.
- Give it room: Don't be afraid of a little blank space – it makes your design easier on the eyes.
- Test drive: Do a quick print on regular paper first. It's a lifesaver for making sure everything lines up before you use your actual labels.

Printing Your Labels
Once your designs are ready, you've got two choices: print them with your own printer or let Avery handle it all with their WePrint service.
Option 1: Printing at Home
- Choose compatible labels. First, buy your labels from Avery’s online store. Make sure the Avery label sheets you purchase are designed for your type of printer (inkjet or laser).
- Preview and adjust in Design & Print. Use the "Print Preview" feature to see exactly how your labels will lay out on the sheet. Adjust settings if needed for proper alignment.
- Load your printer. Follow Avery's instructions on how to correctly position the label sheets in your printer. Do a test print on plain paper first to ensure everything looks good!
- Print and enjoy. Print your beautiful labels on the Avery label sheets, and let them dry completely before applying them.
Option 2: Avery WePrint
- Design time. Use Avery’s Design & Print software to create your perfect label design.
- Upload and order. Once your design is finished, follow Avery WePrint's simple process to upload your creation and place your order. Choose quantities, material options, and shipping options.
- Professionally printed and delivered to your door. Avery's expert team will handle the printing using top-quality materials and make sure your labels look amazing. Now, all you need to do is sit back and wait for them to arrive!

Special Considerations for Label Printing
Ever had labels that smudged, peeled, or were just plain wrong for the job? Let's make those headaches a thing of the past.
Let's explore some of our most popular label and sticker options and see why they're the best choice for your project.
- Heavy-duty: Designed to withstand harsh weather conditions and outdoor use, these labels are perfect for labelling products that need extra durability or outdoor signage.
- Avery TrueBlock® : covers up existing markings on your surface so you can easily apply a new label.
- Removable: For temporary labelling, Avery's removable labels are a go-to choice. They can be easily applied and removed without leaving a sticky residue behind.
- High-visibility labels: These bright and eye-catching labels are perfect for drawing attention to your products or packaging. Use them for promotions, sales, or special events.
- Square and round labels: Looking for something other than the standard rectangular label? Avery offers a wide variety of shapes and sizes to give your labels a unique twist.
- Clear labels: Clear labels offer a "no-label" look that blends beautifully with glass jars, transparent containers, or sleek packaging. They're an elegant choice when you want your product or the surface itself to shine through.
- Eco-friendly labels: For an environmentally conscious choice, explore Avery's range of eco-friendly labels made from recycled materials. Show your commitment to sustainability without sacrificing quality.

Start Labelling Your Success!
You've unlocked the secrets of designing and printing your own beautiful, custom labels. Remember, custom labels are a simple yet powerful way to add a touch of professionalism and make your products look amazing.
Avery makes it easy with easy-to-use design software, a big selection of high-quality materials, and their convenient WePrint option for professional printing.
Do you have questions about designing the perfect product label or choosing the right material for your project? Our friendly team is here to help!
If you're in Australia, contact us on 1800 644 353, or if you're in New Zealand, reach out at 0800 228 379.
You can also find helpful information on our FAQ page. Ready to start creating your own custom labels?
FAQs About How to How To Print Custom Labels
Avery Products makes the process incredibly simple. Start by using their free Design & Print online software. This user-friendly tool lets you choose pre-designed templates or start from scratch, adding your logo, text, images, and personalised details.
Once your design is done, you can either print your labels on compatible Avery label sheets using your inkjet or laser printer or choose Avery's professional WePrint service, which handles the printing for you.
Avery's Design & Print online software has everything you need! This free tool is accessible directly from their website, requiring no additional software downloads or installations.
You can customise labels with a wide range of fonts, graphics, and design elements, ensuring your labels are completely unique.
Whether printing yourself or buying labels depends on a few factors. Printing your own labels offers flexibility and customisation, often ideal for small batches or labels with frequent design changes.
If you need a large volume of labels or prefer the ease of professional printing on specialised materials, buying pre-printed labels through our Avery WePrint service can be a cost-effective and time-saving solution.